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Gymshark was founded in 2012 and since then has become one of the biggest activewear brands. This innovative company has had exponential growth, due to all the hard work they’ve endured to earn their way into the highly regarded brand we see today. If you aspire for your brand to be like this, here are some things we can learn about Gymshark, and how they reached their success.
Athleisure provides a unique comfort and expression like no other fashion movement, creating the perfect fusion between two things which we love. As well as it’s style points athleisure is practical, as it is still created to help you through a daily workout or weekend half-marathon, after you wear it shopping on a Thursday night. The versatility is something that us humans, with our forever manic and changing lives, crave.